For Unit X I continued with the theme of 'Home' I used in 'Practice' but later adapted it to become 'Collections', focusing on groups of objects mostly found within my home. I kept working with my 'Practice' colour palette, extracted from my gathered objects, (below) so that I will continue to convey a playful, eclectic mood in my prints. I wasn't selective enough with final 'Practice' designs, so I chose key examples of 'Practice' work to form my mood board for Unit X, to help guide and maintain my focus. In Unit X I aim to produce screen print and digital collections on paper and fabric for high end interiors contexts.
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| Mood Board and Colour Palette All Content, Designs and Images Copyright © Leahna Maciocia 2015 |
A combination of hand drawn and photographic motifs worked well previously in digital designs, and flock and foil provided interesting texture and focus in my screen prints; I will experiment with them in combination to form dynamic, exciting collections.
Reviewing previous work helped me form a clear direction for this project, and so I produced good croquis designs quickly. I varied scale and the level of detail and avoided repetition of motifs, allowing designs to be sold individually to buyers.
I am again drawing directly from collected objects, to a larger scale, (to avoid pixelation when increasing scale on Photoshop) arranging drawings as I create them. This will show my composition ideas earlier and form a body of attractively presented drawings for my portfolio. My highly detailed drawings are most successful, as they bring texture to my work, captivate the viewer and encourage them to look closely.
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| Initial croquis designs using a variety of motifs All Content, Designs and Images Copyright © Leahna Maciocia 2015 |
Portfolio Session
I spoke with graduates Katrina Mclaughlin, Hannah Kirkbride and Elizabeth Winstanley about showing work to companies and creating an online presence. This was really useful; a slick look book with context images and professional looking website are key when showing my work, while directly approaching companies with confidence is a good way to gain opportunities and experience.
Protecting my work is crucial; this is done by using watermarks or copyright and low resolution (< 100 dpi) when sharing images online and with companies, which I have now started doing. I now have an Instagram account so I can easily share low resolution images of my work, and use social media including LinkedIn, Twitter and Facebook to expand my network.
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